Recession or not, it can be easy to give in to all of the negativity you hear on the news and in day-to-day discussions. Having a strong foundation and habits in place for a healthy business (similar to a healthy…
If you think 30-90K monthly nutritional product sales in your weight loss practice is unattainable — think again. Your recipe for success requires six essential ingredients. There are terrific cooks who follow recipes exactly and wonderful cooks who don’t. However,…
Originally, this blog was titled ‘The Art of Delegation for a Thriving Weight Loss Practice’. However, rather than delegation from the top down, we decided to focus on what isn’t taught in school, yet positively impacts job satisfaction, employee retention,…
Your e-mail list is one of the most important, yet often under-utilized assets you have in your weight loss practice. Use it wisely to nurture, educate, and engage current and prospective patients while also increasing brand awareness and promoting the…
Social media for your weight loss practice doesn’t have to be confusing, expensive, or overwhelming. Attract more patients to your practice by making your social media posts more unique, impactful and engaging! It’s noisy online — especially when it comes…
The ‘fresh start effect’ — a temporal landmark that signifies a notable life event — could be beneficial to patients with obesity. The start of a new calendar year is widely recognized as a time to set personal goals. Most…
Whether perceived or real, problems can wreak havoc in your weight loss practice. If you desire more instinctive and effective problem-solving behavior from your team, here’s what you can do. Problem oriented thinking perpetuates negativity and can prevent you from…
Shifts in expectations are affecting consumer decisions in nearly every industry, including health care. This is especially true when it comes to weight loss and wellness. Three particular patient consumer habits have taken hold that, when embraced and optimized, can…
Predictive metrics can positively impact your weight loss practice business performance and patient outcomes. It’s time to not only analyze the past, but use predictive metrics to make decisions that can guide you towards stronger future performance. While the…
Marketing your weight loss practice can be very frustrating and unpredictable – especially when you are competing with big box competitors. However, there are 5 ways you can gain better control and create a more predictable return on your investment…