In the battle against obesity, weight loss practitioners and their teams often encounter a challenging opponent: patient resistance to weight loss education. In a society driven by quick fixes and instant gratification, it is no surprise that many patients seek…
“After years of Yo-Yo dieting, using weight loss medication was a game-changer for me. But for true success and better health, I found that combining the medications with meal replacements and other lifestyle changes made all the difference.” — Quote…
Often, the problem with weight loss practice growth isn’t new leads coming into your practice — it is converting those leads into satisfied, loyal patients. Lead conversion is a joint marketing and sales process that involves converting leads into paying…
Integrating digital health practices in the form of telehealth or telemedicine can help overcome barriers and provide support for patients with obesity. Telemedicine visits increased by just over 98,000 percent between 2005 and 2017, with 206 telemedicine sessions reported in…
When you take the time to identify, nurture and focus the individual and group talents of your team toward common goals, there is very little you can’t accomplish together. Everyone wants a high performing team. Yet, today, it may seem…
Spring cleaning isn’t just good for your home; it’s also a great way to super-charge your practice. While you’re likely familiar with Spring cleaning your home, you may not have thought about Spring cleaning your weight loss practice. Not simply…
Opening a new weight loss practice or expanding your services to include weight loss is a big decision. Including these five considerations as you create your action plan will increase your likelihood of success and enjoyment. While the pitfalls and…
Does it ever seem as if you are spending a fortune on marketing costs, yet you don’t feel as if you are getting the results you desire? Measuring the performance of your marketing campaign can provide necessary insights for smart…
As a compassionate health care provider, this proven method of growing your weight loss practice may not be top of mind. Or, it may be overshadowed by various other paid marketing tactics that can result in an unpredictable return on…
High cost advertising and overwhelming marketing expenses do not dictate your ability to attract new patients to your weight loss practice. With any size budget, it is helpful to integrate other effective ways to attract new patients that involve minimal…